![]() ![]() Now behavioural economics is hugely influential, changing the way we think not just about money, but about ourselves, our world and all kinds of everyday decisions. ![]() Richard Thaler has spent his career studying the notion that humans are central to the economy - and that we're error-prone individuals, not Spock-like automatons. Traditional economics assumes that rational forces shape everything. ![]() Shortlisted for the Financial Times and McKinsey Business Book of the Year Award From the renowned and entertaining behavioural economist and co-author of the seminal work Nudge, Misbehaving is an irreverent and enlightening look into human foibles. Thaler, Richard H ThalerĮCONOMIST, FINANCIAL TIMES and EVENING STANDARD BOOKS OF THE YEAR 2015. Print Misbehaving: The Making of Behavioural EconomicsĪuthor(s): Richard H. ![]()
0 Comments
Leave a Reply. |